Famous Brands Owned by Other Brands. Surprising Parent Companies Behind Popular Names

Who Really Owns These Famous Brands? The Surprising Parent Companies Behind Big Names

In today’s business world, many well-known brands are actually owned by larger corporations. While these brands may appear independent, their parent companies influence their strategies, marketing, and growth. Let’s take a look at some famous brands and their actual owners.

1. BigBasket – Owned by Tata Group

BigBasket, India’s leading online grocery delivery service, was founded in 2011 and quickly became a household name. In 2021, Tata Group acquired a majority stake in BigBasket through Tata Digital. This acquisition helped Tata strengthen its presence in India’s fast-growing e-commerce and grocery sector.

👉 Why It Matters:
With Tata’s backing, BigBasket expanded its operations, improved supply chain logistics, and introduced new services like Tata Neu integration for seamless grocery shopping.

2. Converse – Owned by Nike

Converse, the brand famous for its Chuck Taylor All-Star sneakers, has been a favorite among sneaker lovers for decades. However, in 2003, Nike acquired Converse for $305 million, making it a part of its global sportswear empire.

👉 Why It Matters:
With Nike’s marketing expertise and global reach, Converse retained its classic appeal while benefiting from innovations in footwear technology and branding.

3. Netmeds – Owned by Reliance

Netmeds, India’s leading online pharmacy, was founded in 2015 and gained popularity for delivering medicines conveniently across the country. In 2020, Reliance Retail acquired a majority stake in Netmeds for approximately ₹620 crores.

👉 Why It Matters:
Reliance's entry into the online pharmacy sector allowed Netmeds to compete with other e-pharmacies like PharmEasy and 1mg, expanding its services nationwide.

4. PlayStation – Owned by Sony

The PlayStation gaming console is a global phenomenon, but many might not know that it is a product of Sony Interactive Entertainment. The first PlayStation was launched in 1994, and since then, it has dominated the gaming industry.

👉 Why It Matters:
Sony’s ownership has led to exclusive gaming titles, cutting-edge gaming technology, and the PlayStation becoming one of the most successful gaming brands in history.

5. Rolls-Royce – Owned by BMW

Rolls-Royce is a name synonymous with luxury cars, but the automobile division of Rolls-Royce is owned by BMW. In 1998, BMW acquired the rights to the Rolls-Royce brand name and logo, making it a part of its luxury vehicle lineup.

👉 Why It Matters:
Under BMW’s ownership, Rolls-Royce maintained its legacy of luxury, while incorporating German engineering excellence, ensuring the brand remains at the top of the ultra-luxury car market.

The Power of Brand Acquisitions

Big brands being owned by bigger companies is a common business strategy. These acquisitions help brands expand their market reach, improve their services, and strengthen their global presence. While these brands retain their identity, their parent companies provide financial backing, technology, and operational expertise to help them thrive.

Whether it’s Tata’s influence on BigBasket, Nike’s revival of Converse, or Sony’s dominance in gaming with PlayStation, these partnerships have shaped the success of these brands.